Lower trucking compliance pricing across product + marketing surfaces
Permanent price cuts: - MCS-150 Biennial Update: $69 -> $39 - UCR Annual Registration: $69 -> $39 (+ gov fee unchanged) - MC Operating Authority: $349 -> $199 (+ $300 FMCSA fee unchanged) - State compliance programs (IRP, IFTA, weight-distance/HUT/HUF/KYU, intrastate, OSOW, state DOT, state emissions): -> $109 - California MCP + CARB: $349 -> $229 Updated source of truth (compliance-orders.ts, intake_manifest SERVICE_META), stale dot-lookup recommendation prices, all static trucking landing/marketing pages (services/trucking/*, order/dot-compliance, pricing), and the email campaign scripts (setup_trucking_campaigns, create_state_campaigns). FE/BE price cross-check: all 16 changed slugs consistent. tsc clean, fulfillment consistency 24/24, site build OK.
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justin
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18 changed files with 105 additions and 105 deletions
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@ -44,9 +44,9 @@ CAMPAIGNS = {
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</table>""",
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"services_section": """
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<table role="presentation" width="100%" cellpadding="0" cellspacing="0" style="font-size:13px;color:#374151;font-family:Inter,sans-serif;">
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<tr><td style="padding:6px 0;"><strong>California MCP + CARB Compliance</strong></td><td style="padding:6px 0;text-align:right;font-weight:700;color:#f97316;">$349</td></tr>
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<tr><td style="padding:6px 0;"><strong>IRP Registration Assistance</strong></td><td style="padding:6px 0;text-align:right;font-weight:700;color:#f97316;">$199</td></tr>
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<tr><td style="padding:6px 0;"><strong>IFTA Application + Decals</strong></td><td style="padding:6px 0;text-align:right;font-weight:700;color:#f97316;">$149</td></tr>
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<tr><td style="padding:6px 0;"><strong>California MCP + CARB Compliance</strong></td><td style="padding:6px 0;text-align:right;font-weight:700;color:#f97316;">$229</td></tr>
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<tr><td style="padding:6px 0;"><strong>IRP Registration Assistance</strong></td><td style="padding:6px 0;text-align:right;font-weight:700;color:#f97316;">$109</td></tr>
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<tr><td style="padding:6px 0;"><strong>IFTA Application + Decals</strong></td><td style="padding:6px 0;text-align:right;font-weight:700;color:#f97316;">$109</td></tr>
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<tr><td style="padding:6px 0;"><strong>State Compliance Bundle</strong></td><td style="padding:6px 0;text-align:right;font-weight:700;color:#f97316;">$599</td></tr>
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</table>""",
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"cta_url": "https://performancewest.net/services/trucking/california/",
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@ -66,9 +66,9 @@ CAMPAIGNS = {
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</table>""",
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"services_section": """
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<table role="presentation" width="100%" cellpadding="0" cellspacing="0" style="font-size:13px;color:#374151;font-family:Inter,sans-serif;">
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<tr><td style="padding:6px 0;"><strong>Oregon Weight-Mile Tax Setup</strong></td><td style="padding:6px 0;text-align:right;font-weight:700;color:#f97316;">$199</td></tr>
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<tr><td style="padding:6px 0;"><strong>IRP Registration Assistance</strong></td><td style="padding:6px 0;text-align:right;font-weight:700;color:#f97316;">$199</td></tr>
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<tr><td style="padding:6px 0;"><strong>IFTA Application + Decals</strong></td><td style="padding:6px 0;text-align:right;font-weight:700;color:#f97316;">$149</td></tr>
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<tr><td style="padding:6px 0;"><strong>Oregon Weight-Mile Tax Setup</strong></td><td style="padding:6px 0;text-align:right;font-weight:700;color:#f97316;">$109</td></tr>
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<tr><td style="padding:6px 0;"><strong>IRP Registration Assistance</strong></td><td style="padding:6px 0;text-align:right;font-weight:700;color:#f97316;">$109</td></tr>
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<tr><td style="padding:6px 0;"><strong>IFTA Application + Decals</strong></td><td style="padding:6px 0;text-align:right;font-weight:700;color:#f97316;">$109</td></tr>
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<tr><td style="padding:6px 0;"><strong>State Compliance Bundle</strong></td><td style="padding:6px 0;text-align:right;font-weight:700;color:#f97316;">$599</td></tr>
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</table>""",
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"cta_url": "https://performancewest.net/services/trucking/oregon/",
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@ -88,9 +88,9 @@ CAMPAIGNS = {
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</table>""",
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"services_section": """
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<table role="presentation" width="100%" cellpadding="0" cellspacing="0" style="font-size:13px;color:#374151;font-family:Inter,sans-serif;">
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<tr><td style="padding:6px 0;"><strong>NY Highway Use Tax Registration</strong></td><td style="padding:6px 0;text-align:right;font-weight:700;color:#f97316;">$199</td></tr>
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<tr><td style="padding:6px 0;"><strong>IRP Registration Assistance</strong></td><td style="padding:6px 0;text-align:right;font-weight:700;color:#f97316;">$199</td></tr>
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<tr><td style="padding:6px 0;"><strong>Intrastate Operating Authority</strong></td><td style="padding:6px 0;text-align:right;font-weight:700;color:#f97316;">$249</td></tr>
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<tr><td style="padding:6px 0;"><strong>NY Highway Use Tax Registration</strong></td><td style="padding:6px 0;text-align:right;font-weight:700;color:#f97316;">$109</td></tr>
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<tr><td style="padding:6px 0;"><strong>IRP Registration Assistance</strong></td><td style="padding:6px 0;text-align:right;font-weight:700;color:#f97316;">$109</td></tr>
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<tr><td style="padding:6px 0;"><strong>Intrastate Operating Authority</strong></td><td style="padding:6px 0;text-align:right;font-weight:700;color:#f97316;">$109</td></tr>
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<tr><td style="padding:6px 0;"><strong>State Compliance Bundle</strong></td><td style="padding:6px 0;text-align:right;font-weight:700;color:#f97316;">$599</td></tr>
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</table>""",
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"cta_url": "https://performancewest.net/services/trucking/new-york/",
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@ -111,7 +111,7 @@ CAMPAIGNS = [
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"<strong>CA Number / CHP requirements</strong> — California carriers may need a state carrier number in addition to USDOT.",
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"<strong>CARB emissions compliance</strong> — diesel vehicles can face California emissions restrictions and enforcement.",
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],
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"services": [("California MCP + CARB Compliance", "$349"), ("IRP Registration Assistance", "$199"), ("IFTA Application + Decals", "$149"), ("State Compliance Bundle", "$599")],
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"services": [("California MCP + CARB Compliance", "$229"), ("IRP Registration Assistance", "$109"), ("IFTA Application + Decals", "$109"), ("State Compliance Bundle", "$599")],
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"cta_url": "https://performancewest.net/services/trucking/california/", "cta_text": "View California Compliance Services",
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},
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{
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@ -123,7 +123,7 @@ CAMPAIGNS = [
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"<strong>IRP / apportioned plates</strong> — interstate Oregon operations often require apportioned registration.",
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"<strong>ODOT authority</strong> — some for-hire intrastate operations require state authority.",
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],
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"services": [("Oregon Weight-Mile Tax Setup", "$199"), ("IRP Registration Assistance", "$199"), ("IFTA Application + Decals", "$149"), ("State Compliance Bundle", "$599")],
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"services": [("Oregon Weight-Mile Tax Setup", "$109"), ("IRP Registration Assistance", "$109"), ("IFTA Application + Decals", "$109"), ("State Compliance Bundle", "$599")],
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"cta_url": "https://performancewest.net/services/trucking/oregon/", "cta_text": "View Oregon Compliance Services",
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},
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{
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@ -135,7 +135,7 @@ CAMPAIGNS = [
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"<strong>Quarterly filings</strong> — HUT is not just a one-time registration. Reporting may be recurring.",
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"<strong>Intrastate authority</strong> — for-hire NY intrastate carriers may need NY authority.",
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],
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"services": [("NY Highway Use Tax Registration", "$199"), ("HUT Quarterly Filing", "$99"), ("Intrastate Operating Authority", "$249"), ("State Compliance Bundle", "$599")],
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"services": [("NY Highway Use Tax Registration", "$109"), ("HUT Quarterly Filing", "$99"), ("Intrastate Operating Authority", "$109"), ("State Compliance Bundle", "$599")],
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"cta_url": "https://performancewest.net/services/trucking/new-york/", "cta_text": "View New York Compliance Services",
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},
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{
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@ -147,7 +147,7 @@ CAMPAIGNS = [
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"<strong>Mileage reporting</strong> — KYU tax is based on miles operated in Kentucky and requires ongoing filings.",
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"<strong>Permit exposure</strong> — operating without proper KYU setup can create roadside and tax issues.",
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],
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"services": [("Kentucky KYU Number Setup", "$199"), ("KYU Quarterly Filing", "$99"), ("State Compliance Bundle", "$599")],
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"services": [("Kentucky KYU Number Setup", "$109"), ("KYU Quarterly Filing", "$99"), ("State Compliance Bundle", "$599")],
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"cta_url": "https://performancewest.net/services/trucking/kentucky/", "cta_text": "View Kentucky Compliance Services",
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},
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{
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@ -159,7 +159,7 @@ CAMPAIGNS = [
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"<strong>Trip and mileage records</strong> — filings depend on New Mexico miles and vehicle weight class.",
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"<strong>Operating state gap</strong> — carriers passing through NM can trigger requirements even if based elsewhere.",
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],
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"services": [("New Mexico Weight-Distance Setup", "$199"), ("Quarterly Filing", "$99"), ("State Compliance Bundle", "$599")],
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"services": [("New Mexico Weight-Distance Setup", "$109"), ("Quarterly Filing", "$99"), ("State Compliance Bundle", "$599")],
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"cta_url": "https://performancewest.net/services/trucking/new-mexico/", "cta_text": "View New Mexico Compliance Services",
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},
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{
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@ -171,7 +171,7 @@ CAMPAIGNS = [
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"<strong>Quarterly filing</strong> — HUF returns are recurring and based on mileage and weight class.",
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"<strong>Multi-state exposure</strong> — CT trips can trigger filing duties even for carriers based outside Connecticut.",
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],
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"services": [("Connecticut HUF Registration", "$199"), ("Quarterly Filing", "$99"), ("State Compliance Bundle", "$599")],
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"services": [("Connecticut HUF Registration", "$109"), ("Quarterly Filing", "$99"), ("State Compliance Bundle", "$599")],
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"cta_url": "https://performancewest.net/services/trucking/connecticut/", "cta_text": "View Connecticut Compliance Services",
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},
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{
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@ -183,7 +183,7 @@ CAMPAIGNS = [
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"<strong>Intrastate operating authority</strong> — for-hire Texas operations can trigger state authority and insurance filing requirements.",
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"<strong>Insurance filing</strong> — Texas authority often requires proof of insurance on file with the state.",
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],
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"services": [("Texas TxDMV Number Filing", "$249"), ("Texas Intrastate Authority", "$249"), ("State Insurance Filing", "$99"), ("State Compliance Bundle", "$599")],
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"services": [("Texas TxDMV Number Filing", "$109"), ("Texas Intrastate Authority", "$109"), ("State Insurance Filing", "$99"), ("State Compliance Bundle", "$599")],
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"cta_url": "https://performancewest.net/services/trucking/texas/", "cta_text": "View Texas Compliance Services",
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},
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{
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@ -195,7 +195,7 @@ CAMPAIGNS = [
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"<strong>IFTA fuel tax account</strong> — interstate fuel tax registration and decals may be required before operating across state lines.",
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"<strong>Quarterly IFTA returns</strong> — IFTA continues after registration with quarterly fuel tax reporting.",
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],
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"services": [("IRP Registration Assistance", "$199"), ("IFTA Application + Decals", "$149"), ("Quarterly IFTA Filing", "$99"), ("IRP/IFTA Bundle", "$299")],
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"services": [("IRP Registration Assistance", "$109"), ("IFTA Application + Decals", "$109"), ("Quarterly IFTA Filing", "$99"), ("IRP/IFTA Bundle", "$299")],
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"cta_url": "https://performancewest.net/services/trucking/irp-ifta/", "cta_text": "Get IRP / IFTA Help",
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},
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{
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@ -232,7 +232,7 @@ CAMPAIGNS = [
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"<strong>Missed renewals</strong> — new carriers often miss UCR, MCS-150 timing, state permits, or quarterly fuel tax obligations.",
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"<strong>Cash-flow friendly setup</strong> — bundling startup compliance prevents piecemeal filings and duplicate work.",
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],
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"services": [("New Carrier Starter Bundle", "$599"), ("LLC Formation", "$199"), ("BOC-3", "$49"), ("UCR Filing", "$99")],
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"services": [("New Carrier Starter Bundle", "$599"), ("LLC Formation", "$199"), ("BOC-3", "$49"), ("UCR Filing", "$39")],
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"cta_url": "https://performancewest.net/services/trucking/new-carrier/", "cta_text": "Start Carrier Compliance",
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},
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]
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