diff --git a/scripts/workers/create_crtc_usf_campaign.py b/scripts/workers/create_crtc_usf_campaign.py
index 93ce5bd..00d6128 100644
--- a/scripts/workers/create_crtc_usf_campaign.py
+++ b/scripts/workers/create_crtc_usf_campaign.py
@@ -39,6 +39,22 @@ CODE = "CANADA200"
 GUIDE_URL = "https://performancewest.net/guides/canada-carrier-guide.pdf"
 ORDER_URL = f"https://performancewest.net/order/canada-crtc?code={CODE}"
 
+# Listmonk click tracking: a link is only registered (and clicks recorded) when
+# its href carries the literal "@TrackLink" suffix at the very END of the URL --
+# Listmonk strips it and rewrites the link through lists.performancewest.net/link/.
+# Campaign 509 originally shipped with raw hrefs and recorded ZERO clicks even
+# though real visitors (and a phone-in lead) hit the order page -- the same
+# mistake the trucking plan flagged ("Use @TrackLink on all CTAs"). _track()
+# appends UTM params (so Umami also attributes the visit) + @TrackLink so both
+# our analytics and Listmonk see the click.
+UTM = "utm_source=listmonk&utm_medium=email&utm_campaign=crtc-usf-q3"
+
+
+def _track(url: str) -> str:
+    """Append UTM params + Listmonk's @TrackLink marker to a CTA href."""
+    sep = "&" if "?" in url else "?"
+    return f"{url}{sep}{UTM}@TrackLink"
+
 
 def coupon_banner():
     """Prominent $200-off banner with expiry."""
@@ -62,7 +78,7 @@ def guide_block():
         '<td style="vertical-align:middle;">'
         '<p style="margin:0 0 4px;font-family:Arial,sans-serif;font-size:15px;font-weight:700;color:#1a2744;">Free guide: Canadian Wholesale Carrier &amp; Vendor Reference</p>'
         '<p style="margin:0 0 10px;font-family:Arial,sans-serif;font-size:13px;color:#4a5568;line-height:1.6;">12 vetted Canadian wholesale partners for voice termination, SIP trunking, UCaaS, and <strong>both US and Canadian DIDs</strong> &mdash; the upstream vendors you&rsquo;ll work with once your Canadian carrier is live, and which of them can provision US numbers.</p>'
-        f'<a href="{GUIDE_URL}" style="display:inline-block;font-family:Arial,sans-serif;font-size:14px;font-weight:700;color:#1e40af;text-decoration:none;">Download the PDF &rarr;</a>'
+        f'<a href="{_track(GUIDE_URL)}" style="display:inline-block;font-family:Arial,sans-serif;font-size:14px;font-weight:700;color:#1e40af;text-decoration:none;">Download the PDF &rarr;</a>'
         '</td></tr></table>'
         '</td></tr></table>'
     )
@@ -116,7 +132,7 @@ def build_body():
             "Full corporate binder, delivered digitally &mdash; plus a Canadian business-banking referral",
         )
         + coupon_banner()
-        + cta("Start your Canadian carrier setup &mdash; $200 off &rarr;", ORDER_URL)
+        + cta("Start your Canadian carrier setup &mdash; $200 off &rarr;", _track(ORDER_URL))
         + guide_block()
         + PS(f"Questions about moving your VoIP onto a Canadian carrier? {CONTACT}. The {CODE} discount is good through Friday at 11:59pm ET.")
         + P("&mdash; Performance West")