add vehicle buy/sell referral topics: ByeTruck, Kelly, Big Rig Lending, Truck Trader

docs/campaign-topics-trucking.md

@@ -185,6 +185,33 @@ Triggered when order status changes to "delivered" / "completed". Not a campaign
 
 ---
 
+## 🚛 VEHICLE BUY/SELL (Referral/Affiliate)
+
+### 19. "Leaving the Business? Get Cash for Your Trucks"
+- Target: inactive/cancelled DOTs, carriers not renewing
+- Partner with ByeTruck (byetruck.com) — instant cash offers, pickup in 48-72hrs
+- Also Kelly Truck Buyers (kellytruckbuyers.com) — nationwide fleet liquidation
+- Ritchie Bros (rbauction.com) — auction for larger fleets
+- We handle: deactivate USDOT, cancel authority, notify insurance
+- **CTA:** "Get a free quote for your truck" + "Let us handle the DOT shutdown paperwork"
+- **Revenue:** referral fee per vehicle sold ($100-500 typical), plus our exit compliance services
+
+### 20. "Need a Truck? Find Deals + Get Financing"
+- Target: new carriers, expanding fleets
+- Commercial Truck Trader (commercialtrucktrader.com) — largest marketplace
+- TruckPaper (truckpaper.com) — Sandhills Global
+- Big Rig Lending (bigriglending.com) — HAS affiliate program for truck financing
+- **CTA:** "Looking for your first truck? We can help with financing and compliance"
+- **Revenue:** financing referral commissions (Big Rig Lending affiliate), plus our new carrier bundle
+
+### Vendors to contact Monday:
+1. **ByeTruck** — ask about referral program for sending them sellers
+2. **Kelly Truck Buyers** — same ask, compare terms
+3. **Big Rig Lending** — sign up for affiliate program (truck financing referrals)
+4. **Commercial Truck Trader** — ask about dealer/referral partnership
+
+---
+
 ## 📊 CAMPAIGN PRIORITY (by audience size)
 
 | Priority | Topic | Audience Size | Expected Conv |