diff --git a/docs/state-healthcare-compliance-opportunities.md b/docs/state-healthcare-compliance-opportunities.md new file mode 100644 index 0000000..9eafffd --- /dev/null +++ b/docs/state-healthcare-compliance-opportunities.md @@ -0,0 +1,90 @@ +# State & adjacent healthcare compliance — new service opportunities + +We already sell the federal/Medicare side: PECOS revalidation, Medicare +enrollment, NPI/NPPES updates, NPI reactivation, OIG/SAM screening. Below are +the **state-level and adjacent** provider obligations we can add. Ranked by +revenue potential (recurring + high-volume + painful + legitimately +outsourceable). + +## TIER 1 — add these first + +### 1. State Medicaid enrollment & revalidation ⭐ flagship +- **What:** Separate from Medicare. Every state Medicaid program requires its own + provider enrollment, and the **ACA requires Medicaid revalidation at least + every 5 years** (CMS-confirmed: "The State Medicaid agency must revalidate the + enrollment of all providers regardless of provider type at least every 5 + years"). The federal government is pushing *more frequent* scrutiny. +- **Why it's huge:** It's a distinct, recurring, state-by-state deadline that + providers routinely miss — and missing it deactivates Medicaid billing, same + pain as Medicare. A provider enrolled in multiple states has multiple clocks. +- **Outsourceable?** Yes — we prepare + submit the state Medicaid enrollment/ + revalidation packet (provider signs). Same model as our PECOS service. +- **Offer:** "State Medicaid Revalidation" (per state) + "Medicaid Enrollment + (per state)". Price similar to PECOS ($599-ish revalidation, $699 enrollment). +- **Data hook:** like the CMS revalidation list, several states publish Medicaid + revalidation due dates -> same overdue-first cold-outreach play. + +### 2. CAQH ProView re-attestation management ⭐ recurring SaaS-like +- **What:** Commercial-payer credentialing runs on CAQH ProView. Providers must + **re-attest their CAQH profile every ~120 days (4x/year)** or payers drop them + from directories and stop paying claims. +- **Why:** Highest-frequency obligation in healthcare. Almost universally + neglected by small practices. Pure recurring revenue. +- **Outsourceable?** Yes (with provider authorization) — we maintain the profile + and re-attest on schedule. +- **Offer:** "CAQH Attestation Management" — annual subscription (e.g. $299-499/yr + covering all 4 attestations + profile upkeep). Strong bundle add-on. + +### 3. Commercial payer credentialing & re-credentialing +- **What:** Enroll/re-credential providers with each insurance network + (~every 3 years per payer). Big, well-established outsourced market. +- **Why:** Revenue-critical (no credentialing = no in-network payment), tedious, + per-payer. Practices pay credentialing firms $100-300 per provider per payer. +- **Outsourceable?** Yes — this is a mature service line; we'd compete on fixed + pricing + our filing tech. +- **Offer:** "Payer Credentialing" (per provider/per payer) + re-credentialing. + +## TIER 2 — solid add-ons / renewals (mostly reminder + prep + file) + +### 4. DEA registration renewal + state Controlled Substance Registration (CSR) +- **DEA:** federal, renew **every 3 years**. **State CSR:** ~half the states + require a *separate* state controlled-substance license with its own renewal. +- **Outsourceable?** We prep/file the renewal; the registration itself is the + provider's. Good reminder+filing service, bundles with PDMP below. + +### 5. PDMP (Prescription Drug Monitoring Program) registration +- **What:** Nearly every state requires prescribers/dispensers of controlled + substances to register with the state PDMP (and some mandate periodic checks). +- **Outsourceable?** Registration assistance + setup. Lower price, high volume + among prescribers; natural bundle with DEA/CSR. + +### 6. CLIA certificate (in-office lab testing) +- **What:** Practices doing any in-house testing need a CLIA certificate, + **renewed every 2 years** (CMS-administered via states). +- **Outsourceable?** Yes — application + biennial renewal filing. Niche but sticky. + +### 7. State medical license renewal support (license + CME tracking) +- **What:** State MD/DO/NP/PA licenses renew on a state cycle (often every 1-2 + yrs) with CME requirements. The license is personal (can't file for them) but + **renewal reminders + paperwork prep + CME tracking** is a legitimate assist + service. +- **Offer:** "License Renewal & CME Tracking" subscription. Position as assist, + not "we renew your license." + +## TIER 3 — already in our wheelhouse (cross-sell to providers) +- **Practice entity compliance:** PLLC/PC formation, annual reports, registered + agent — we already do corporate; just market it to the healthcare segment. + +## Recommended rollout +1. **State Medicaid revalidation/enrollment** (mirrors our PECOS product + has a + data-driven overdue cold-outreach angle). +2. **CAQH attestation management** (recurring subscription revenue). +3. **Payer credentialing** (large existing market, fixed-price differentiation). +Then bundle DEA/CSR/PDMP + CLIA + license-renewal as a "Provider License & +Credential Upkeep" annual subscription. + +## Honesty guardrails (same as Medicare) +- We PREPARE + FILE where the provider signs; we ASSIST (reminders/prep) for + anything that legally must be done by the provider personally (e.g. license + attestations, DEA personal certifications). Never claim we hold/sign the + provider's personal license.