From d9ecb94b27eddb3fc3418232c67b4fcd8162352c Mon Sep 17 00:00:00 2001 From: justin Date: Thu, 18 Jun 2026 00:03:31 -0500 Subject: [PATCH] CRTC USF email: add honest US-termination + STIR/SHAKEN section Address the two most common objections truthfully (researched against CRTC, FCC 2025 Third-Party Authentication Order, and STIR/SHAKEN cross-border docs): - US-based long-distance termination operators routinely accept traffic from Canadian carriers (cross-border voice is a standard interconnect). - STIR/SHAKEN: a Canadian reseller cannot get a US SPC token (US-carrier-only), so US-bound calls are signed by the upstream US-number provider that assigns the DIDs -- exactly how most small US carriers already rely on upstream signing. Canadian-origin traffic falls under the lighter CRTC regime, handled by the upstream Canadian carrier. Does NOT claim S/S disappears -- it moves to the upstream, off the carrier's day-to-day operation. --- scripts/workers/create_crtc_usf_campaign.py | 10 +++++++++- 1 file changed, 9 insertions(+), 1 deletion(-) diff --git a/scripts/workers/create_crtc_usf_campaign.py b/scripts/workers/create_crtc_usf_campaign.py index 64a9ebd..34e7751 100644 --- a/scripts/workers/create_crtc_usf_campaign.py +++ b/scripts/workers/create_crtc_usf_campaign.py @@ -104,6 +104,14 @@ def build_body(): "A clean second jurisdiction — an FCC enforcement action against your US entity does not reach a Canadian corporation", ) + bq("You do not give up your US business. You add a Canadian carrier alongside it — for the voice traffic that doesn’t need to sit under the FCC, and for the Canadian market you can now sell into.") + + H2("“But how do I terminate to the US, and what about STIR/SHAKEN?”") + + P("This is the first question every carrier asks, so here is the straight answer.") + + UL( + "US termination is routine. Many US-based long-distance termination operators and wholesale carriers actively accept traffic from Canadian carriers — cross-border voice is one of the most common interconnects there is. You hand off your US-bound traffic to a US termination partner exactly like a US carrier does.", + "STIR/SHAKEN is handled by your upstream US-number provider — not something you stand up yourself. The US signing certificate (the SPC token from the US policy administrator) is only issued to US carriers, so a Canadian reseller doesn’t run its own. Instead, the US wholesale carrier that assigns you the US DIDs signs those calls on the way out — the same way the vast majority of small US carriers already rely on an upstream provider to sign for them.", + "Your Canadian-origin traffic falls under the CRTC’s STIR/SHAKEN regime, which is lighter in practice for a small carrier — and is typically handled by the upstream Canadian carrier providing your trunking and numbers.", + ) + + P("Net effect: you keep terminating to the US and your calls stay properly attested — but the heavy FCC compliance stack (USF, 499, RMD, photo-ID KYC) sits with the upstream providers and your US entity, not your day-to-day operation. The free guide below lists which Canadian carriers provision US DIDs and handle the signing.") + H2("What we set up — turnkey, in 6–10 weeks.") + UL( "Incorporation in British Columbia or Ontario — a separate legal entity from your US company", @@ -113,7 +121,7 @@ def build_body(): "Full corporate binder, delivered digitally — plus a Canadian business-banking referral", ) + coupon_banner() - + cta(f"Start your Canadian carrier setup — $200 off →", ORDER_URL) + + cta("Start your Canadian carrier setup — $200 off →", ORDER_URL) + guide_block() + PS(f"Questions about how the Canadian structure would work for your traffic? {CONTACT}. The {CODE} discount is good through Friday at 11:59pm ET.") + P("— Performance West")